“Do you know of any classes or anything on content strategy for beginners?” a friend of mine asked recently. “I’m interested in learning more but don’t really know where to start.”
I didn’t (and still don’t) have recommendations for classes — especially not DIY content strategy. But I was able to recommend the resources that I’ve [...]
Category: content strategy
Content strategy for beginners: Where do you start?
Make sure your words and your pictures work together.
Picking on Craigslist ads: So easy even Bugs Meany could do it. So what better way to kick off my blog?
This ad has appeared on Craigslist several times in the last couple of weeks. It always claims that this house is charming. And it always uses this photo — the one with the prominent chain-link [...]